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Print / Branding

Fleurane

Premium packaging for a new skincare range: white, periwinkle and gold.

Fleurane is a skincare brand that asked for premium packaging for a new range of face-care products: a cleansing foam with orange blossom, an eye and lip make-up remover, an eye cream and an anti-age day cream.

This project is print only. I designed the labels and the packaging system for jars, tubes and bottles around a clean white base, soft periwinkle lids and gold detailing, with a fine molecular pattern that hints at active ingredients, and an arched frame that holds the logo on every pack.

The result is a range that reads as one family on the shelf, with each product clearly named and a refined, high-end finish.

Skincare products on a pink tiled surface: white jars, golden oil bottles, an amber dropper bottle and a white daisy on a mirror
Client
Fleurane
Industry
Skincare & cosmetics
Services
Packaging design, Print design
Deliverables
Packaging for a new skincare range, Labels for jars, tubes and bottles, Packaging mockups

Print

Key ingredients

The Fleurane anti-age face cream, open, with the navy lid leaning on the jar, among illustrations of mandarin, bergamot, almonds and cornflowers

Print

In the studio

The Fleurane range on terracotta stone slabs: the anti-age day cream and the eye cream in white jars with navy lids, and the orange blossom cleansing foam tube, on a warm cream background

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